Objective

As part of a product development, Tiqets, online partner of leisure sites, museums and attractions, has set up a partnership with the famous Keukenhof. In the context of a competition, a visit and an exclusive dinner in the most famous tulip field in the world was to be won. Through this event, Tiqets wanted to increase its reputation and enhance its database of potential French prospects.

Approche

As part of a product development, Tiqets, online partner of leisure sites, museums and attractions, has set up a partnership with the famous Keukenhof. In a competition, it offered to win a visit and an exclusive dinner in the most famous tulip field in the world. Through this event, Tiqets wanted to increase its reputation and enrich its database of potential French prospects.

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ROI
1 750 068  impressions
CTR 0,94% = + 65% compared to the average CTR of similar campaigns
More than 7000 prospects integrated in the database